🇮🇳 Built for Indian FMCG founders — free forever, no login · Try GST Calculator →
🇮🇳 Made for Indian FMCG Founders

The math behind your
packaged food brand

Free calculators for profit margins, GST invoicing, shelf-life estimation, and bulk recipe scaling — built for India's D2C and FMCG ecosystem.

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Calculations

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7 free tools
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FMCG Profit Margin Calculator
Per-unit economics across D2C, wholesale & traditional trade. Includes GST, distributor margins, and channel P&L waterfall.
IndiaFreeMarginsD2C
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GST Invoice & Tax Calculator
CGST, SGST & IGST for any amount. Exclusive/inclusive modes, discount %, intra vs inter-state. HSN reference table included.
IndiaFreeGSTTax
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Shelf-Life Estimator
Best-before dates based on moisture, fat, storage temp & pack type. Compare all 6 packaging formats with degradation milestones.
IndiaFreeFSSAIFood Tech
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Bulk Recipe Scaling Calculator
Scale any recipe from grams to kilograms instantly. Multi-batch projection 1g–1000kg. Perfect for co-packer briefings.
GlobalFreeProductionRecipe
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Co-packer Cost Estimator
Model total production cost at a contract manufacturer — CM charges, packaging materials, MOQ economics, and per-unit COGS breakdown.
IndiaFreeCo-packingCOGS
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Export Pricing Calculator
FOB, CIF, and landed cost for Indian food exporters. APEDA-relevant categories, import duty structures, and per-unit cost in INR and USD.
GlobalFreeExportAPEDA
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FSSAI Label Compliance Checker
Checklist against FSS Labelling Regulations 2020 — mandatory declarations, font size rules, net quantity format, allergen callouts, veg/non-veg symbols.
IndiaFreeFSSAILabels
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Built for India's FMCG reality

GST slabs, FSSAI labelling, distributor margins, modern trade — every tool models the structures Indian packaged food brands deal with daily.

Instant results, no signup

Every calculator auto-runs with realistic defaults. Change any input and results update live. No account, no email, no paywall — ever.

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Works everywhere

Whether you're at a factory, co-packer meeting, or distributor negotiation — all tools are responsive and work offline once loaded.

Why Indian FMCG Brands Need Better Unit Economics

Most D2C food brands launch with a selling price in mind but no clear picture of what they keep after distributor margins (20–30%), GST (typically 5% on food since the 2025 rate revision), and logistics (₹40–80/order). A brand doing ₹10L/month can be operating at a loss without knowing it. FMCGMath shows you exact per-unit and per-channel P&L before you commit to an MOQ or retailer deal.

GST on Packaged Food — What Rate Applies?

Since the September 2025 rate rationalisation, most packaged foods attract 5% GST — roasted nuts and makhana (HSN 2008), namkeen and savoury snacks (down from 12%), and biscuits (down from 18%). Aerated drinks moved to the new 40% demerit rate, and loose/unpackaged food is often exempt. Getting the rate wrong costs you on pricing and ITC claims. Our calculator includes an updated HSN reference table for the most common Indian food categories.

Estimating Shelf Life Without a Lab Test

Accelerated shelf-life testing (ASLT) is expensive and slow. Our estimator uses published food science models — Q10 temperature rules, water activity thresholds, and packaging barrier data — for a directional best-before estimate. Always validate with an accredited lab before commercial launch, but use this for early packaging and storage decisions.

Scaling Recipes from Kitchen to Co-Packer

The jump from a 500g test batch to a 100kg production run is where most food brands lose consistency. Our bulk scaling calculator handles unit conversions, spice ratios, and multi-batch projections automatically — so your co-packer brief is accurate and product quality holds at scale.

Modelling Co-packer Production Costs

Most brands underestimate their cost of goods sold because they only count the CM charge — forgetting packaging materials (₹4–25/unit), quality testing amortised over an MOQ, and inward freight. Our co-packer cost estimator adds every cost layer and shows you per-unit COGS at your MOQ and at 2x, 5x, and 10x scale, so you can see the volume inflection point before committing to a production run.

Pricing Food Products for Export Markets

FOB, CIF, and landed cost are three very different numbers — and quoting the wrong one to an overseas buyer can wipe out your margin. Our export pricing calculator walks you through every cost from ex-factory to the buyer's warehouse, in both INR and USD, covering APEDA-relevant categories and common destination duty structures like the UAE's 5% VAT, EU custom duties, and US FDA import charges.

FSSAI Label Compliance in One Checklist

A non-compliant food label can trigger FSSAI notices, recall orders, or duty disputes at port. Our label compliance checker covers all mandatory declarations under FSS (Labelling and Display) Regulations 2020 — from the 14-digit FSSAI license number and veg/non-veg symbol rules to allergen bold-font requirements and the exact net quantity declaration format. Tick off each item before sending artwork to print.

Frequently Asked Questions

What is a good profit margin for an FMCG brand in India?

Manufacturer net margins of 15–25% after distributor margin (8–12% of MRP) and retailer margin (15–20% of MRP) are considered healthy. D2C brands can achieve 40–60% gross margins but net margins depend heavily on marketing spend. Use our profit margin calculator to model your exact scenario.

Which GST rate applies to my packaged food product?

Since 22 September 2025, most packaged foods — staples, namkeen, biscuits, sauces — attract 5% GST, aerated and caffeinated drinks attract 40%, and loose staples plus items like UHT milk are exempt (0%). The exact rate depends on your HSN code. Use our GST calculator to compute CGST, SGST, and IGST for any amount.

How do I estimate shelf life without a lab test?

Food science models — Q10 temperature rules, water activity thresholds, and packaging barrier data — give a directional estimate. Our shelf life estimator covers 20+ FMCG categories from biscuits and namkeen to edible oils and personal care. Always validate with an FSSAI-accredited lab before commercial launch.

How do I scale a recipe from test batch to co-packer production?

Commercial scaling requires adjusting spice ratios (which don't scale linearly), accounting for processing waste, and recalculating cost per unit at bulk prices. Our recipe scaling calculator handles all conversions from 1g to 1000kg and generates co-packer-ready ingredient quantities automatically.

What is included in co-packer cost per unit?

Total COGS at a co-packer includes: raw materials/ingredients, the contract manufacturing (CM) charge, primary + secondary packaging, label printing, inward freight, quality and lab testing amortised over the MOQ, and outward freight. Our co-packer cost estimator breaks all of these down per unit and shows how costs change at different production volumes.

What is the difference between FOB, CIF, and landed cost in food exports?

FOB (Free on Board) is the price at the Indian port of loading. CIF (Cost, Insurance, Freight) adds ocean freight and marine insurance to the destination port. Landed cost adds import duties and customs clearance at destination. Use our export pricing calculator to model all three in INR and USD for any APEDA food category.

What are the mandatory FSSAI label requirements for packaged food?

Under FSS (Labelling and Display) Regulations 2020, every pre-packaged food needs: name of food, ingredient list, nutritional information, net quantity, manufacturer address, FSSAI license number, batch number, manufacturing and best-before date, MRP inclusive of taxes, and veg/non-veg symbol. Use our label compliance checker to tick off every requirement before artwork goes to print.

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